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Author Topic: Today In Social Media: Ford Dealers & The 'Retail Movement'  (Read 573 times)

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Today In Social Media: Ford Dealers & The 'Retail Movement'
« on: December 05, 2009, 06:00:40 AM »
Today In Social Media: Ford Dealers & The 'Retail Movement'
3 December 2009, 10:58 am

It's no secret that Ford's "Fiesta Movement" campaign has been a huge success. Though some critics found it slightly cloying and trendy, the program  made great use of web resources like Facebook, YouTube, and Twitter to generate brand awareness. Now the company is asking dealerships to join the "Retail Movement" in advance of the Fiesta's ..

Source: The Car Connection